Every so often, a state decides it needs an advertising campaign to bring in tourists, attract business, and just try to make all the other states jealous. And so it happens that up in the Northwoods, there's a movement afoot to try to pull ourselves out of the recession by attracting money from across the country, nay, from around the world, to our economy. Sure, makes sense, right?
But as an outsider (since I've only been here about 8 or 9 years), I have to say, I'm a little unconvinced by the popular favorite so far. Somehow, I don't think "Winter: it keeps out the rifraf" has quite the ring that "Virginia is for lovers" had.
I mean, it's accurate and honest, but is this a time for honesty? Did Virginia really have a better environment for lovers than Massachusetts?
I'm thinking something more along the lines of "Winter: an excuse for staying in bed for six months." At least that has some attraction, right?